Silent Leadership
Posted: October 29, 2014 Filed under: Leadership, SMB, Starting a Business | Tags: Employees, Employer, Inspiration, Leadership, motivation, Quality, Team, Teambuilding 2 CommentsWhen most people are asked the question, “what makes a great leader?” the responses are predictable, with a list of qualities that most often includes confidence, charisma, and energy. But there is a whole other type of leader that tends to be forgotten: the silent leader.
What exactly is quiet leadership? Simply put, it is the ability to inspire, motivate, and encourage through action instead of words. While a boisterous leader may have the right effect in some cases, they are certainly not the right fit for every company or team. Fortunately, anyone can adopt a quiet leadership style by practicing a few important behaviours that I’ve detailed below:
- Effective Listening
- An ability to listen to others and actually hear what is said will ensure everyone feels respected and has ownership in the work of the company.
- Honesty
- To be a successful quiet leader, your employees must trust you implicitly. Being truthful will ensure loyalty from your followers.
- Transparency
- This goes hand in hand with honesty. While remaining quiet, you must still ensure you are open and approachable to your team.
- Modesty
- Even as a leader, you do not put yourself above your team. You hold yourself to the same standards and accountability as your employees.
Keep in mind that although a quiet leader may be in the background a lot of the time, they still have an air confidence about them that people respond to. Leading by example and not just “talking the talk” can be the best way to motivate your staff. When you build the right relationships with your employees, you will find that you no longer have to be loud in order for them to listen.
Have you ever adopted a quiet leadership style within a team? Was it successful? Please share your experiences in the comments!
Look To Your Existing Clients To Grow Your Business
Posted: October 15, 2014 Filed under: Business Plan, Business Vision, Customer Service, Goal-Setting | Tags: Business, Existing Clients, Growth, Invest, Money, New Clients, Resources, Success, Time Leave a commentMany business owners find themselves struggling for new leads to drive revenues, but what if I told you that, although new lead generation must be a part of all business practices, additional revenues may be lurking in your own backyard. In my years of experience as a business advisor to SMBs, I have found some incredible results by emphasizing growing your business with your existing clients. Why exactly? Let me explain.
Maximizing your business with current clients is not only cheaper, but also boasts a shorter lead time meaning better customer service, brand messaging, and customer loyalty. When you reduce the cold calling, sales pitches, and tradeshows, you’re left with an additional amount of valuable time to invest in your clients that already trust you.
There is a greater risk with targeting new business. Your time and resources are limited, and trying to turn leads into clients can drain you of both of those. You and your business will benefit more with having two existing clients that you can work more with than having ten questionable prospects who you need to invest time into with no results.
It is important to note that investing in existing clients can also provide you with new clients! When you build relationships with clients, you foster their loyalty and trust in your business. In turn, they will be more likely to refer you to others and provide leads that you wouldn’t have received otherwise.
While going after new business is something all business owners must do to some extent, understanding the benefits of growing your existing client base is very important.
Have you had greater success with focusing on current clients or targeting new leads? Let me know in the comments!